take what you need

We’re all about acne-safe, dermatologist-developed skincare that’s not only effective—it also makes you look forward to taking care of yourself.

Personal Day is an invitation to enjoy the process, whatever that looks like for you.

HOW WE CAME TO BE

our founder's story

I developed acne when I was 12 and despite many attempts at treatment, my acne always came back.

After years of defeat, I took a closer look at the products I had been using daily, and I realized how many sneaky, acne-triggering ingredients I was putting on my face constantly. 

I couldn’t find one skincare line that I felt was both completely safe for my acne-prone skin and effective at clearing breakouts.

So, I created one. 

My hope is for Personal Day to offer more than just safe skincare—I want to create a space where you feel supported and understood on your path to clear skin.

We want to be a constant reminder to anyone going through a tough skin moment that you are not alone. 

Your skin has cycles, and so do you. We’re here to help you get through it all. 

— Lili Reinhart, founder of Personal Day

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products that
do the work
when you
don’t want to

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this is your sign
to take a
personal day

Acne-Safe

Dermatologist-Developed & Tested

Clinically Safety-Tested

Non-Irritating

Clean & Cruelty-Free

Non-Comedogenic